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<pubDate>Thu, 11 Mar 2010 00:30:01 GMT</pubDate>
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<title>Google encourages British Businesses Online</title>
<link>http://www.zulucreative.co.uk/blog/10/03/2010/google-is-getting-british-businesses-online/</link>
<description>Google and its partners have introduced the Getting British Businesses Online initiative, which allows business people to create free websites</description>
<pubDate>Wed, 10 Mar 2010 12:59:00 GMT</pubDate>
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<title>Top tips for customer segmentation</title>
<link>http://www.zulucreative.co.uk/blog/09/03/2010/top-tips-for-customer-segmentation/</link>
<description>Understanding your customers and targeting new customers is a critical business function, and you should ensure that you enhance your data through profiling and retention programs</description>
<pubDate>Fri, 19 Feb 2010 15:07:36 GMT</pubDate>
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<title>Getting to know your customers</title>
<link>http://www.zulucreative.co.uk/blog/08/03/2010/getting-to-know-your-customers/</link>
<description>It is essential that you understand your customers and that you reward loyal clients with incentives and giveaways</description>
<pubDate>Fri, 19 Feb 2010 14:54:06 GMT</pubDate>
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<title>Developing a brand identity</title>
<link>http://www.zulucreative.co.uk/blog/02/03/2010/developing-a-brand-identity/</link>
<description>Developing a brand identity is essential to the success of a business and considers competitors, customers and strategic planning</description>
<pubDate>Fri, 19 Feb 2010 13:15:18 GMT</pubDate>
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<title>4 things to remember when developing a brand strategy</title>
<link>http://www.zulucreative.co.uk/blog/01/03/2010/4-things-to-remember-when-developing-brand-strategy/</link>
<description>The top 4 things to remember when developing a brand strategy</description>
<pubDate>Fri, 19 Feb 2010 13:05:58 GMT</pubDate>
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<title>Does your brand have any value?</title>
<link>http://www.zulucreative.co.uk/blog/23/02/2010/does-your-brand-have-any-value/</link>
<description>Does your brand have any value? Has it built up an association with quality and are your customers loyal to you?</description>
<pubDate>Fri, 19 Feb 2010 11:35:11 GMT</pubDate>
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<title>1.4 Billion Tweets are scheduled for February</title>
<link>http://www.zulucreative.co.uk/blog/22/02/2010/over-1-billion-tweets-scheduled-for-twitter-february/</link>
<description>Twitter tweet volume is expected to reach 1.4 billion during February, so if you haven't embraced the online marketing channel yet, now is the time!</description>
<pubDate>Mon, 15 Feb 2010 15:51:23 GMT</pubDate>
<guid>http://www.zulucreative.co.uk/blog/22/02/2010/over-1-billion-tweets-scheduled-for-twitter-february/</guid>
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<title>Are you a brand leader or manager?</title>
<link>http://www.zulucreative.co.uk/blog/22/02/2010/are-you-a-brand-leader-or-manager/</link>
<description>Is your company implementing a brand leadership or brand management model?</description>
<pubDate>Fri, 19 Feb 2010 11:25:17 GMT</pubDate>
<guid>http://www.zulucreative.co.uk/blog/22/02/2010/are-you-a-brand-leader-or-manager/</guid>
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<title>Why the iPad might just be a success, despite the initial rumblings</title>
<link>http://www.zulucreative.co.uk/blog/14/02/2010/why-the-ipad-might-be-a-success/</link>
<description>Apple releases the new iPad and despite not living up to expectations, we believe that it will still be considered a successful product</description>
<pubDate>Sun, 14 Feb 2010 11:57:29 GMT</pubDate>
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<title>Google introduces &#8216;Click-to-Call&#8217; numbers in mobile ads</title>
<link>http://www.zulucreative.co.uk/blog/12/02/2010/google-introduces-call-to-click-ads/</link>
<description>Google has introduced &#8216;Click-to-Call&#8217; numbers into it&#8217;s mobile ads, but what is next for the world of mobile search?</description>
<pubDate>Fri, 12 Feb 2010 06:52:35 GMT</pubDate>
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